About Me
Hi, I’m Heidi.
I am a consultant specialising in sustainability and purpose-driven strategy and communications.
I help leaders identify the positive contribution their organisation can make to people and planet, work with them to develop strategies, action plans and partnerships to maximise their positive impacts whilst minimising their negative impacts, and bring the resulting strategy to life through measurable sustainability impact programmes, storytelling and reporting.
I have 20 years’ experience in sustainability, purpose-building, CSR and communications.
I started my career in PR and Strategic Communications and spent 13 years in PR consultancies working with multinational companies including Unilever, ManpowerGroup, Costa Coffee and Tesco blending their corporate and consumer communications and enhancing their external reputation. I also worked with the public and not for profit sector to create campaigns that inspired behaviour change including getting more UK families to eat more of their 5 A Day and increasing recruitment of social care workers and science teachers. When working in PR, my ambition was to ground stories in meaning and create stories worth telling. Which is why I chose to work with purpose led brands such as Lifebuoy and Domestos to create campaigns that inspired people to be part of their purpose of delivering meaningful and measurable social impact, or with government departments and charities to tackle social issues and change behaviour.
I then transitioned into sustainability strategy and communications when I joined Given, the award-winning consultancy for purpose-driven businesses and brands where I worked with companies including TUI, Anglian Water and Aviva to deliver corporate communications around social purpose as well as designing and delivering inspiring social impact and engagement programmes. This new found knowledge and passion for sustainability led me on to complete the Business Sustainability Management course at the University of Cambridge and since then I have advised organisations of all sizes on their sustainability strategies, target setting and reporting, both independently and as an associate of Verity London, a B Corp certified, sustainability and responsible business consultancy.
I am a member of the Institute of Corporate Responsibility and Sustainability, a Fellow of the RSA, a member of the Reconsidered Change Hub and the FuturePlanet community of action. I also volunteer for the Epping Forest Heritage Trust advising them and helping them deliver against their corporate engagement strategy.